In 2008, Doritos held another mystery chip contest called The Quest where participants had to solve puzzles and gather clues to determine the identity of the new flavor. They also released Late Night Tacos at Midnight and Late Night Last Call Jalapeño Popper flavors for a limited time in 2008. Doritos Late Night All-Nighter Cheeseburgerĭoritos launched Late Night All-Nighter Cheeseburger from the “Doritos X-13D Flavor Experiment”-the chips tasted like a cheeseburger with a hint of pickle.
It was part of a promotion that allowed fans to name the new mystery Doritos, which closely resembled a cheeseburger taste. In 2007, Doritos introduced mystery chips that appeared in grocery stores in all-black unidentified bags with only the name Doritos X-13D Flavor Experiment and the tagline “Tasting notes: All-American Classic” printed on them. Travis Rigel Lukas Hornung via Flickr // CC BY 2.0 Although the snacks were popular, Doritos Collisions were discontinued a few years later. Fans of Doritos Collisions were treated to mashups such as Hot Wings & Blue Cheese, Zesty Taco & Chipotle Ranch, Habanero & Guacamole, Cheesy Enchilada & Sour Cream, and Pizza Cravers & Ranch. In 2007, Doritos released Doritos Collisions, which featured two distinctive flavors and varieties mixed together in one bag. In 2013, Doritos re-branded Rollitos as Dinamitas, or little sticks of dynamite. The newly shaped chips came in four flavors, including Nacho Cheesier, Zesty Taco, Cooler Ranch, and Queso Picante.
Frito-Lay boasted that it was an easier way to eat Doritos with the same taste and flavor, only with a louder crunch. Rollitosĭuring the early 2000s, Doritos rolled their standard triangular chips into small tubes and called them Rollitos. It was discontinued during the early ’90s, but made a comeback as a limited edition “throwback” flavor in 2013. In 1990, Doritos introduced a new pepper jack Jumpin’ Jack Cheese flavor with a pre- Tonight Show Jay Leno assuring America that teens know good cheese.
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